As a senior project manager for the technology team at the agency, I was baffled with the design quality, and time taken to produce, design and develop weekly Facebook applications for Sony Music.

• The lack of a consistent design approach / stylebook was failing in-house designers.
• The custom design for Facebook apps didn’t seem to be accomplishing what it was supposed to: make audiences BUY music.
• The design delivery process was costly for everyone involved

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SOLUTION PROPOSED

I came up with a simple theme/template-based design solution to automate the process. Key features of the new app layout:

• Users can easily choose to buy songs from their preferred music stores, leading to increased sales
• Social media icons are displayed prominently, increasing share-ability
• It’d save both time and money, and reduce stress at the workplace