Portfolio

B2B Presentation | Content, Strategy & Design At MWG/, a global content marketing startup, I led content and design teams with an aggressive growth plan for upselling and acquiring new clients with newer solutions. Linkedin and SlideShare were key platforms for our B2B clients. I conducted research and prepared reports for the clients, and produced […]

My speaker deck, “How to write perfect sentences for Facebook (Twitter, Linkedin, websites, headlines, brochures, etc),” has trended on SlideShare with 50K+ views; it contains original samples of my Facebook posts, writing and design. How did these brands really perform on social media? See this growth chart based on actual Facebook data from my happy clients. How to write […]

Role: Camera, Editing, Direction Year: 2016

Designing Content for Virality, Engagements & Impact As a copywriter and social media manager, I led social media marketing campaigns for many brands — often from scratch — at Jack In the Box Worldwide (2011-12). This growth chart is based on actual Facebook data from some of my happy clients. VIRAL SUCCESS My speaker deck, […]

Client: Tata Tea Campaign: Jaago Re! Agency: Dentsu Webchutney, Mumbai Roles: Copywriter & Content Strategist, Social Media Manager Year: 2010 > Watch video about the campaign here on Youtube! WORK Strategy & Execution — Led social media strategy, leveraging Twitter, Facebook and Youtube to boost brand awareness and engagements for Tata Tea’s Jaago Re! campaign  Brand Watch — Listened to […]

Role: Assistant Director Client: National Geographic Channel Year: 2009